YouTube Celebrity Gossip FTC Rules Could Start Demonetizing Creators In 2020 News
In Our news wrap, here’s whats happening,
Whether or not you have an army of nine-year-olds, be warned! Buried in the lengthy $170 million settlement between the FTC and YouTube – dispensed due to the world’s largest video sharing site’s violations of kids’ data privacy law COPPA – are required changes to the platform and details on how advertising on YouTube will work moving forward.
These changes will affect thousands of YouTube creators who are completely unaware the vast majority of their advertising revenue could disappear in less than 10 weeks. But there is a brief window for creators to raise their voice to the FTC and have an impact on how we’re all affected. Here’s a primer to get you up to speed.
The exact definition of “kid-directed” is entirely based on the discretion of the FTC, and is determined by evaluating the given video against 10 factors, including:
the subject matter of the site or service
the video’s visual content
the video’s of animated characters or child-oriented activities and incentives
music or other audio content in the video
age of models featured in the video
presence of child celebrities or celebrities who appeal to children in the video
language or other characteristics of the website or online service
and whether advertising promoting or appearing on the website or online service is directed at children.
What’s more is the FTC wants to expand the above criteria to also encompass “child-attractive” content, which would even more broadly include anything that children might be interested in. (Consider anything from toy reviews or any form of cartoon or animated programming, to “Draw My Life” videos or Minecraft “Let’s Plays”.)
The bottom line is if you make content that is intended for teens or adults, but also contains elements from the FTC’s list of 10 factors that appeal to kids under 13, you’re in danger of being demonetized starting the beginning of the new year.
✔ CONNECT WITH ME ✔
SUBSCRIBE: for more ! : https://www.youtube.com/user/iknightair?sub_confirmation=1
My Facebook Page: https://www.facebook.com/chris.baldwin.airwolf
My Facebook Like Page is https://www.facebook.com/christoplevelmedia/
MY Twitter: https://twitter.com/chrisairwolf
My Instagram
https://www.instagram.com/chrisairwolf/
-~-~~-~~~-~~-~-
Please watch: “(576) YouTube Celebrity Justine inspired by technology, No XFL Colin, Spike Lee 24 News ”
-~-~~-~~~-~~-~-
source
